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Commerce Industry Sales & Marketing
Overview
  • One-year certificate
  • September entry date
  • Exchange District Campus, Winnipeg
  • One-week work study 
  • Accreditation opportunity
  • Recognized by the Canadian Professional Sales Association (CPSA)
  • International applicants please visit Academic Program, Dates and Fees for a listing of programs for international students, current availability and online application instructions.

Description
This program develops the knowledge and personal selling skills you require for building and maintaining long-term partnerships and for achieving sales success. 

The program promotes a needs-satisfaction selling philosophy supported by strategic selling techniques. It focuses on the selling function of marketing and its relation to an overall marketing strategy.

Selling is well-suited to learning through application, with the use of oral presentations and salesperson and customer role plays. Throughout the program you will have many opportunities to practice your presentation and selling skills and to review your performance.

You will study the various functions of marketing. You will strengthen your interpersonal skills and develop the persuasive communication strategies you need for success in sales.

The Career and Personal Development courses will expose you to the real world of business and help you identify the areas in the field of personal selling that you are interested in. In addition to exploring your career interests, you participate in a number of workshops to develop the skills that will help you both in the program and in your professional career. You will spend one full week with a sponsoring firm, where you will research the firm's sales and marketing strategies.

After you apply, you will be invited to attend an information session to inform you about your career choice and prepare you for the demands of the program. Although attendance is not mandatory, you are encouraged to take advantage of this opportunity.

Red River College endeavours to provide the most current version of all program and course information on this website. The College reserves the right to modify or cancel any course, program, process, or procedure without notice or prejudice. Fees may change without notice.